How to Deliver a TED Talk: Secrets of the World's Most Inspiring Presentations, revised and expanded new edition, with a foreword by Richard St. John and an afterword by Simon Sinek Paperback Author: Visit Amazon's Jeremey Donovan Page | Language: English | ISBN:
0071831592 | Format: PDF, EPUB
How to Deliver a TED Talk: Secrets of the World's Most Inspiring Presentations, revised and expanded new edition, with a foreword by Richard St. John and an afterword by Simon Sinek Epub FreeDownload How to Deliver a TED Talk: Secrets of the World's Most Inspiring Presentations, revised and expanded new edition, with a foreword by Richard St. John and an afterword by Simon Sinek Epub Free from with Mediafire Link Download Link
About the Author
JEREMEY DONOVAN is a TEDx organizer and speaker. He serves as group vice president of marketing at Gartner, Inc., the world's leading information technology research and advisory company with $1.6 billion in annual revenue.
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- Paperback: 208 pages
- Publisher: McGraw-Hill; 1 edition (September 30, 2013)
- Language: English
- ISBN-10: 0071831592
- ISBN-13: 978-0071831598
- Product Dimensions: 9 x 6.1 x 0.5 inches
- Shipping Weight: 12.6 ounces (View shipping rates and policies)
I was recently looking for some shorter length books to read on my Kindle and while browsing options on Amazon, I stumbled across a series of TED e-books. It may be more accurate to describe them as white papers or articles instead of books, since they are all roughly 50-100 pages in length. Since I am a fan of TED and am interested in improving my own presentation skills, I thought I'd start by reading the book `How to Deliver a TED Talk' by Jeremey Donovan.
I was very impressed with the content and format of this book. Although short in length, it is full of helpful presentation advise. The following is a (partial) list of topics covered:
1. Selecting a Topic: Identify a central idea and work backwards to establish an audience focused narrative that includes stories and facts. Connect with the audience by focusing on people's inner needs for belonging, self-interest, self-actualization or hope.
2. Crafting a `Catchphrase': Turn the central idea of the presentation into a memorable phrase that is implanted in the audience's mind. An ideal catchphrase should be short (3-10 words) and action oriented. A catchphrase should be repeated several times during the presentation.
3. Opening a Talk: The first ten or twenty seconds of a speech is the peak of the audience's engagement. Capitalize on this engagement by starting your speech with a compelling opening. Personal stories, shocking/startling statements and powerful questions are all effective ways to open a presentation. As a follow-up to the opening of your presentation, deliver a post-opening that informs the audience of the benefits they will gain from the presentation.
4.
Are you afraid of public speaking? I was, until I read this book.
You see, I'm a writer. I like to write. I like sitting alone at home in a t-shirt and yoga pants with just my characters for company.
But writers have to sell books, and I hate the marketing part of it. Don't get me wrong: I adore my readers! But I don't want to be the kind of writer who goes on Twitter and shouts, "Buy my book!" I want the readers who want to read my books to read them because they want to read them. And then there's the whole t-shirt and yoga pants thing when it comes to author visits, vlogging, or making YouTube videos. No one wants to see that. And I'm embarrassed about the way I look, because I'm no Anne Hathaway, and I'm embarrassed by the way my voice sounds.
So what do you do in a situation like that? How do you get over your fear of putting yourself out in public?
Well, being a writer, the first thing I did was look to books for the answer. I bought Video Nation by Jefferson Graham, which is a book about creating video for the web. That turned out to be pointless, because its answer for everything is to spend hundreds and thousands of dollars on equipment. A friend recommended Talk Up Your Book by Patricia Fry, and I knew within the first few pages that was the wrong book for me, because it claims that personality sells over 80% of books. Hello, how many bestselling books have you bought from authors you've personally met? Have you met J.K. Rowling? How about James Patterson? Rick Riordan? I didn't think so. And her answer for what you do if you feel self-conscious about your weight is to lose weight. Really? Many anorexics think they're fat. So is that book saying they should lose weight? Kind of bad advice, don't you think?
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