Agile Product Management with Scrum: Creating Products that Customers Love (Addison-Wesley Signature Series (Cohn)) [Paperback] Author: Roman Pichler | Language: English | ISBN:
0321605780 | Format: PDF, EPUB
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The First Guide to Scrum-Based Agile Product Management
In Agile Product Management with Scrum,leading Scrum consultant Roman Pichler uses real-world examples to demonstrate how product owners can create successful products with Scrum. He describes a broad range of agile product management practices, including making agile product discovery work, taking advantage of emergent requirements, creating the minimal marketable product, leveraging early customer feedback, and working closely with the development team.
Benefitting from Pichler’s extensive experience, you’ll learn how Scrum product ownership differs from traditional product management and how to avoid and overcome the common challenges that Scrum product owners face.
Coverage includes
- Understanding the product owner’s role: what product owners do, how they do it, and the surprising implications
- Envisioning the product: creating a compelling product vision to galvanize and guide the team and stakeholders
- Grooming the product backlog: managing the product backlog effectively even for the most complex products
- Planning the release: bringing clarity to scheduling, budgeting, and functionality decisions
- Collaborating in sprint meetings: understanding the product owner’s role in sprint meetings, including the dos and don’ts
- Transitioning into product ownership: succeeding as a product owner and establishing the role in the enterprise
This book is an indispensable resource for anyone who works as a product owner, or expects to do so, as well as executives and coaches interested in establishing agile product management.
Books with free ebook downloads available Agile Product Management with Scrum: Creating Products that Customers Love (Addison-Wesley Signature Series (Cohn)) [Paperback] Epub Free
- Series: Addison-Wesley Signature Series (Cohn)
- Paperback: 160 pages
- Publisher: Addison-Wesley Professional; 1 edition (April 1, 2010)
- Language: English
- ISBN-10: 9780321605788
- ISBN-13: 978-0321605788
- ASIN: 0321605780
- Product Dimensions: 9 x 6 x 0.2 inches
- Shipping Weight: 7.2 ounces (View shipping rates and policies)
This book a very short one (118 pages). This is usually good news for me, as I spend a lot of time reading and hope this time be well invested. Also, the product management part of Scrum is something I consider 50% of the method. It's right now poorly documented and all the literature, experiences, tips and advices we could bring on this field are helping.
I was also lucky enough to listen Roman Pichler during a keynote. The guy is smart and interesting to listen. Unfortunately, the book is disappointing, very disappointing. The book is divided in 6 chapter, making each one a reasonable size. But each time, I simply get the impression that we only scratch the surface. Most of time, we grab a PO from the field, because he is proactive, he had a real vision of something going beyond what we actually do, he knows the business damn well. This is when we are lucky. But most of the time, he could buy Scrum but need a lot of guidance to translate his ideas and what he is capable to do into Scrum. The book exposes all the issues, but miss the real help, the real tricks that could help the PO.
The good news is: all the subject that matters are here. For instance, the product vision is discussed in chapter 2. One of my favorite subject. But I doubt that the PO could go to build a vision with that material, he would find guidance elsewhere. And it's true for about all subjects: capturing requirements in backlog, sorting and grooming the backlog.
Well maybe because I'm an agile practitioner for quite some time, I was disappointed to not find anything I wasn't aware of. Maybe this book should considered as an introductory book, a positioning where it is OK. But I'm not sure that it was what the author had in mind.
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